The Winner's Circle

When it comes to sports, winning is everything. But when you pursue your passion relentlessly, winning can be anything. A healthy family, building new relationships or even taking a deep breath. But it takes a certain type of champion to realize this new found victory, this New W.

So UNINTERRUPTED and New Amsterdam Vodka now present the Winner’s Circle for those who truly know what it means to WIN on their terms outside of sport. But these wins aren’t celebrated alone, because it’s better when you can bring others along for the victory lap.

Mikal Bridges holds a deep connection to his family, fans, and fellow players. A consistent supporter of frontline workers & single mothers, and a regular donor of his time, both to student-athletes & his professional peers, Philly-born Bridges is no stranger to giving back.

Surrounded by the support of his dedicated mother, Tyneeha Rivers, his former college coach turned mentor, and his girlfriend Grainger Rosati, Mikal goes above and beyond to celebrate those who deserve praise, be they frontline workers, student-athletes, or his dog, Sunny. Welcome to The Winner’s Circle #NewW

Alabama native DeMarcus Cousins remembers the impact a mentor can have on a young baller. A passionate player on the court, DeMarcus is equally committed to paying it forward; centering on helping young athletes develop their skills and providing support as they grow into their own game.

His most steadfast supporters, his mother, Monique Cousins-Evans, best friend Niko Williams, and his former AAU coach, are never far from DeMarcus’s side while he hosts clinics, camps, and benefit cookouts. Thanks to their mentorship, DeMarcus’ connections to his community run as deep as his soul. Welcome to The Winner’s Circle #NewW

As he strives with an unwavering determination to be a light in his community and an inspiration to veterans and their families, John Collins enjoys the unwavering support of his uncle, Chris Broaden, and his mother, US Airman Lyria Rissing-Collins.

After a childhood spent in the Virgin Islands, Guam, Turkey, and across the United States, John understands that ‘it takes a village’ and is committed to being a force for good in the community, wherever he lives. Welcome to The Winner’s Circle #NewW