watch / HBCU's Rising

HBCU's

Rising

J.R. Smith invested his post-NBA free time into evolving himself. Attending an HBCU and chasing his passion in golf is teaching Swish about the pride and responsibility that comes with an HBCU education. The past, present, and future of black history are all connected. Check out this series about the rising relevance of HBCUs in partnership with Toyota Tundra.

“I want to inspire young African Americans to come back to school and get their education; get their degree –inspire yourself to be something more.”

J.R. Smith

Episodes

Episode 1

EP. 1

Episode 1

J.R. Smith is a proud 36 year old freshman – learning and adding to the history of HBCUs.

Episode 2

EP. 2

Episode 2

Toyota x J.R.Smith hit the campus to break down the past, present, and future of HBCU sports. Slowly but surely HBCUs are on the rise.

Episode 3

EP. 3

Episode 3

J.R. Smith is learning about history makers in greek life, the greatest homecoming on earth, and himself.

Episode 4

EP. 4

Episode 4

J.R. Smith’s AGGIE PRIDE continues to grow as he learns the rich history HBCUs played in social justice.